LIVE COURSE

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Are you interested in striking out on your own, or maybe starting up a side hustle? Let's demystify it together - OBM style - in this 12-week course with hands-on workshops throughout!

START UP WITH CONFIDENCE.

Master the Essentials of Business Building for BCBAs

Are you ready to turn your vision into a successful, sustainable ABA clinic? In this 12-week program, you'll gain the knowledge and tools to build a clinic that thrives—without the overwhelm.

You’ll walk away with actionable plans, ready-to-use templates, and a clear 30/60/90-day action plan to take your clinic from idea to execution.

Whether you're just starting or refining your processes, this course will help you navigate every aspect of building a successful clinic, with expert guidance along the way.

$360

(Payment plans available at checkout)

GROUP STARTS: JUNE 3, 2025

LIVE SESSIONS: Tuesdays

Eastern: 6:00 - 7:00 pm EST
Central: 5:00 - 6:00 pm CST
Mountain: 4:00 - 5:00 pm MST
Pacific: 3:00 - 4:00 pm PST

Earn Continuing Education Units (CEUs)

Approved BACB ACE Provider

OP-23-10336

Upon completing the entire 12-week course, you'll receive: 
 
             
10 general CEUs

  
2 Supervision CEUs

  
2 Ethics CEUs

MEET YOUR INSTRUCTOR

KRISTYN PETERSON, PHD, BCBA, LBA, CWP

CEO & Founder, Moralis Machina  

As a BCBA who has co-founded two successful OBM-focused organizations in the last five years, Kristyn knows first hand how scary trying to start your own business can be. She's passionate about sharing what's been successful, and what fails she'd avoid if she had to do it all again.

GUEST SPEAKERS

MATTHEW WELLINGTON

of Market Behaviourally

MATTHEW HARRINGTON

of ABA Digital Marketing

ABOUT US

MORALIS MACHINA

In a nutshell? 

We're behavioral scientists on a mission to make corporate culture less toxic and more top-notch. 

Come find out how to make real waves in the work place. 

BUSINESS BUILDING FOR BCBAs - Part 2

Here are a few of the discoveries you'll make during the course: 

Learn how to structure your team around your clinic's goals, supervision needs, and budget

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Develop key policies for your clinic—from client care to staff conduct—using customizable templates to get your clinic running smoothly from the start.

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Discover how to attract families to your clinic with personalized marketing strategies

 Discover how to craft compelling job postings and source top talent

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Build efficient workflows with a simple Standard Operating Procedure format, reducing decision fatigue and making your clinic operations scalable.

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Build trust with key referral partners before your clinic even opens, with a customized outreach strategy

Create an effective onboarding process that builds confidence and reduces turnover

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Define what makes your clinic stand out, create your elevator pitch, tagline, and messaging guide to power your outreach and marketing.
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Walk away with a polished toolkit and a clear 30/60/90-day action plan

COURSE REVIEWS

Coming soon!

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INSIDE THE PROGRAM

Here are the basic themes we'll cover in each segment:

FAQ

How long is the course? 

It runs for 12 consecutive weeks, on the same day and time each week. Each meeting is 60 minutes!

How many CEUs will I get? 

14 CEUs total, if you complete all 12 weeks.

Who is this course for? 

This course is for behavior analysts who have a business idea, service, or project they want to launch—or who have already started and need support turning that momentum into a sustainable strategy. It’s perfect for those who completed Part 1 or anyone ready to move from planning into structured action.

Are there any pre-requisite skills needed? 

We'd rate the difficulty of this content as "intermediate" for behavior analysts. Having a solid understanding of basic behavioral principles is necessary. Our courses are fast-paced, but we provide lots of resources to help fill any gaps you have!

What if I'm not BACB certified? 

That's okay! We have lots of participants who aren't BACB certified. If you're not certified, you'll receive a certificate of completion in lieu of CEUs. 

What if I have to miss a week? 

We get it! Life comes up, and sometimes it's hard to know what tomorrow looks like. If you have to miss a week, you have the ability to complete the content asynchronously and still maintain the total number of CEUs.