ON-DEMAND

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Are you a BCBA looking to expand your impact by driving change in organizations? Unlock the secrets to gaining buy-in from leadership and other key stakeholders with our specialized OBM CEU course.

THE FIRST STEP TO CHANGE? LEADERSHIP SUPPORT. 

"Getting buy in" is a term that gets thrown around a lot, but what does it actually mean? How can we meet stakeholders where they're at gets even more complicated when we don't "speak the same language". 

In this course, you'll learn how to communicate the value of behavior-based interventions in a way that resonates with leaders, fostering long-term success in any organization.

$25

GAINING BUY-IN FROM LEADERS

Here are some of the discoveries you'll make during the course: 

4 BUSINESS-BASED STRATEGIES 

Pairing yourself as a reinforcer isn't enough to secure buy-in in organizations. When combined with business-based strategies, you'll look credible & competent to decision-makers. 

ADAPT TO YOUR AUDIENCE'S NEEDS

Being dynamic, considering preferences for stakeholders, and reducing response effort where ever you can will help you leverage motivation to take on change. 

ETHICAL APPLICATIONS

Business-based strategies can help us get further, faster, but we need to ensure they're in line with our code of ethics & the goals of our field. We'll tackle how to evaluate that gap. 

EARN CONTINUING EDUCATION UNITS (CEUS) 

OP-23-10336

By completing this course you will earn:   

  
1.5 Ethics CEUs 

WHY ATTEND? 

CONVERT LEADERS INTO OBM BELIEVERS


Show leadership how OBM can solve organizational problems and turn them into strong advocates."

ENHANCED PROFESSIONAL VALUE


You already have great ideas and insight into problems. Learn how to communicate that to business leaders in a way they can hear and appreciate. 

BRIDGE THE CONCEPTUAL-PRACTICE GAP

Apply real-world insights to navigate corporate norms and expectations effectively, so you can show up confidently. 


This course is ideal for BCBAs working in any sector who aim to make a greater impact in their organizations through behavioral change.


Whether you’re looking to introduce new initiatives or strengthen existing ones, this course will provide you with tools you need to confidently communicate your vision to key decision makers. 


MEET YOUR INSTRUCTOR

KRISTYN PETERSON

PhD, BCBA, LBA, CWP 
In her full-time job as COO and co-founder at Zendicoded, Kristyn is "pitching" ideas, consultation and other services to a wide variety of stakeholders. From bankers, to tech bros, nuclear power executives - and beyond.

These business-business based strategies help her disseminate OBM and behavior analysis to wider audiences, where her previous approaches were falling flat. 

ABOUT US

MORALIS MACHINA

In a nutshell? 

We're behavioral scientists on a mission to make corporate culture less toxic and more top-notch. 

Come find out how to make real waves in the workplace. 

WATCH 11 MINUTES FREE

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WHAT PEOPLE LOVE

This course was immediately applicable to me and current work that I'm doing. 

- M. G. 

COURSE CONTENTS

FAQ

How many CEUs will I get?

If you're BACB certified, completing the course will get you 1.5 Ethics CEUs!

Who is this course for? 

If you're a behavior analyst who's wanted to make a greater impact in any setting, but can never seem to get others on board, this course is for you!

Are there any pre-requisite skills? 

A basic understanding of behavioral phenomena (e.g., reinforcement, punishment and extinction) and a desire to engage is all you need for this course. 

What if I'm not certified through the BACB? 

That's okay! In lieu of CEUs, you'll get a certificate of completion.